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Website design / CONCEPT CASE STUDY

Vale
A calmer path from discovery to enquiry.

Project overview

Care that starts with you. An illustrative exploration of website design.

Scope

Information architecture · UX/UI design · Mobile website design

Project status

Self-initiated concept
No client affiliation

The challenge.

Design an approachable website experience for a conceptual wellness business, making services and next steps easy to understand.

The design approach.

Organise services around visitor needs, use reassuring visual hierarchy, and create a direct route to an appointment enquiry.

Concept deliverables
A responsive website concept with service discovery, service detail layouts, and a clear contact journey.

This case study illustrates a creative direction. It does not represent a launched client project or measured business results.

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